Thurika is a novel company concept that offers modern women lightweight silver jewellery. Even though the brand has only been around for two months, the franchise marketing strategy is still being developed.
Duration - 60 Days
Franchise Campaign
Zero Minute plays 360° marketing and advertising strategies along with the pre-launch and launches campaigns to create brand identity, awareness, position, acquisition, and generate franchise leads.
Platform - Meta, Google, YouTube
Social Media
Our key strategy is to educate the audience about the high-selling points, features of the product, business ideas, and products in an elegant and fashionable content plan to attract the target audience.
Result
The pre-launch marketing campaign gained the interest of investors and partners towards the brand’s idea. The content plan has created brand awareness, identity, and positioning of the brand. The performance marketing campaign has gained high-quality potential leads in numbers.